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Technologies
SalesLogs is a retail sales performance platform for teams that need real-time visibility into store activity — without relying on outdated spreadsheets. It helps retailers track daily sales, manage staff performance, and analyze trends by centralizing data from multiple locations. The platform supports faster decision-making, better team accountability, and smarter forecasting across the retail network.
In 2022, SalesLogs reached out to us to redesign the UI/UX of their platform. Our team upgraded the solution for car sales businesses by developing new features, improving the functionalities, and boosting conversions.
The platform needed to support expanding operations across multiple locations while maintaining performance and reliability as user activity and data volume increased.
To fit into the diverse retail tech landscape, the system had to connect reliably with external tools and platforms — including POS systems, HR tools, and financial software.
Managing large volumes of daily sales data and team performance metrics required a system capable of fast, accurate processing and long-term data retention without delays.
Track daily, weekly, and monthly performance with live data visualizations that help retail teams stay focused on goals and trends.
Motivate staff and encourage healthy competition through team and individual rankings, updated automatically as sales data comes in.
Access sales metrics from multiple locations in one interface, helping regional managers compare performance and identify areas for improvement.
Built-in calculators allow users to measure profitability, set targets, and run scenario planning directly within the platform.
Every action is logged and time-stamped, providing a transparent history of store activity, user input, and performance shifts.
Managers and team members can access SalesLogs from any device, providing visibility and engagement whether on the sales floor or working remotely.
Permissions can be customized by role, giving head office, regional managers, and store staff the right level of access to tools and insights.
01
Modular, Scalable Architecture
We built the platform with a modular backend structure designed to support growing retail networks, allowing new locations and users to be added without reworking the system.
02
Flexible Third-Party Integration
Custom APIs and middleware were developed to connect with popular POS systems and external tools, making data exchange reliable and compatible with retailers’ existing workflows.
03
Optimized Data Management Layer
A carefully structured data pipeline was implemented to handle large volumes of transactional and performance data, supporting real-time analytics, reporting, and long-term record keeping.
CTO with 14 years of experience in solution architecture and engineering, specializing in blockchain and smart contracts. His broad expertise drives innovation across diverse technology projects.
CTO with 14 years of experience in solution architecture and engineering, specializing in blockchain and smart contracts. His broad expertise drives innovation across diverse technology projects.