Best Practices & Processes


CHAPTER #1 What is Software Product Development?

Software product development refers to creating and designing a software product from concept to market launch. It typically involves several steps that lead to creating user-friendly, reliable, and scalable applications. The detailed process depends on the chosen methodology.

CHAPTER #2 7 Steps of the Software Product Development Process

Usually, each project is developed by following the seven software product development stages. All of them are equally important for the project’s success. Let’s have a look at each one in detail.

1. Ideation and Planning
All projects start with an idea. This is where you create the initial concept for your software and plan the development process. You think of the target audience, project goals, and available resources to see what options are available. When that’s settled, you move to the market analysis.

2. Market Analysis
This is where you research the market to identify competitors and see whether there is demand for your product. You should gather as much information as possible. It will help you build a competitive application that meets the needs of your target audience.

3. UI/UX Design
Now your team starts bringing the idea to life. Designers develop wireframes of the product to represent how it’s supposed to work. They also create the UI/UX design to build a memorable, user-friendly, and visually appealing app. If you’re looking forward to future expansion, the design may be made scalable.

4. Development
Software engineers start writing the application’s code to make the software work. They follow the best practices in the industry to ensure the app is well-optimized and meets your requirements. You might have daily or weekly meetings with the team to be updated about the progress.

5. Testing
The QA team uses manual and automated methods to identify any issues that may impact the software’s performance. They send reports to the developers who review the code and fix the bugs. When the QA engineers confirm that the application is working as intended, it moves to the next stage.

6. Implementation
This is where your product is finally released to the public. Now people can download the application and use it for their daily needs. However, this is only possible when you have a clear release plan that covers your marketing efforts. Effective promotion is essential to reach your target audience.

7. Maintenance
After release, the development team still needs to work on your project. They provide ongoing support to fix issues that may appear. Also, the developers provide constant updates to add new features or optimize the product. This keeps it functional and competitive.

CHAPTER #3 5 Software Development Life Cycle Models

There aren’t that many new software product development ideas when it comes to applied methodologies. Most companies follow the same approaches because they are time-tested and effective. Let’s check out the five most common SDLC models.

1. Agile

The Agile methodology is an approach that breaks down software development into small, quick steps rather than doing everything at once. It’s like building a house one room at a time. All teams collaborate and discuss the project’s detail to ensure the product meets the customer’s expectations.


Software engineers follow the Agile Manifesto, a set of guidelines consisting of four values and twelve principles. This leads to the following directions:

Customer satisfaction – delivering working software frequently.
Incremental and iterative development – breaking down the SDLC process into 1-4 week sprints.
Self-organizing teams – high level of collaboration as each member owns their work.
Continuous improvement – reflecting on current progress to enhance efficiency and quality.
Adaptability – responding quickly to changes in requirements or other external factors.
These principles might be why 37% of respondents use the Agile methodology in their projects.


● Flexibility: the Agile methodology allows for flexibility in project requirements and ensures that changes can be made throughout the development process.
● Customer satisfaction: the Agile methodology prioritizes customer satisfaction and involves customers in the development process, leading to a better end product.
● Faster time to market: by breaking the project into smaller, more manageable chunks, the Agile methodology often leads to a quicker time to market.


● Lack of predictability: due to the flexible nature of Agile methodology, it can be difficult to accurately predict project timelines and costs.
● Heavy reliance on customer involvement: Agile relies heavily on customer involvement throughout the development process, which can be an issue if the customer is unavailable or unresponsive.
● Requires highly skilled team members: Agile requires highly skilled and experienced team members who can effectively manage and communicate throughout the development process, which can be challenging for smaller teams or less experienced engineers.

2. Waterfall

The Waterfall model is a sequential software development process that follows a linear, step-by-step approach. It involves a series of distinct phases, each of which must be completed before moving on to the next. The process starts with the analysis and requirements gathering, then moves on to design, implementation, testing, and maintenance.



● Structured approach: the Waterfall methodology is a well-defined and structured approach to software development. It brings a clear roadmap for the whole SDLC and only moves on if the current phase is completed. This results in the product being delivered on time and within budget.
● Document-driven: there is clear documentation of each phase. It is used as a reference point for further development, ensuring the software is easy to maintain and modify.
● Easy to understand: the methodology is easy to understand and use. It’s believed to even be suitable for people with little to no experience in software engineering.


● Rigid and inflexible: there is no way to revisit or change a phase after its completion. This may lead to the discovery of unforeseen issues during the next software product development steps.
● No room for customer feedback: the methodology presupposes that the client leaves feedback only after the end of the development process. This may result in an application that doesn’t meet customers’ needs or expectations.
● High risk: any errors during the early development stages may lead to huge challenges in the future, resulting in delays and increased costs. However, this may be mitigated by thorough planning and continuous testing.

3. Iterative

The iterative and incremental development methodology involves the repetition of all the steps from planning to testing until the product is complete. Each cycle is called an “iteration” and is built upon the previous one, just like a scaffold.



● Flexibility: the iterative model allows changes to be made throughout the development process. This increases the chances of the end product meeting the client’s needs.
● Continuous improvement: each iteration builds upon the previous one, applying feedback to constantly improve the product. This means that bugs and issues are reduced with each step.
● Reduced risk: as the process is broken down into smaller chunks, it’s much easier to find and fix issues as they appear. This nearly eliminates the chances of any critical errors reaching the production stage.


● Time-consuming: considering that each iteration repeats the same steps, the model requires a lot of additional time to complete all the activities.
● Requires active involvement: the client should be actively involved in the process to provide timely feedback for the developers to move on.
● May require more resources: as each iteration repeats the same activities, it may lead to increased costs in terms of time and money.

4. V-model

The V-model is considered to be a variation of the traditional Waterfall methodology. Its peculiarity is that each stage is paired with a parallel testing phase. Developers use quality assurance during all stages simultaneously to ensure that any issues found can be addressed before moving on to the next phase.



● Reduced errors: each step is validated before moving on to the next one, reducing errors and potential risks.
● Predictable outcomes: the structured approach provides a clear understanding of the project’s progress, ensuring timely delivery with predictable outcomes.
● Efficient testing: QA takes place at each stage of the V-model, detecting and correcting issues during early development stages. This may potentially save a lot of time and money.


● Inflexibility: as each stage is rigidly defined and linked to a testing phase, it may be difficult to accommodate changes to the project’s requirements.
● High cost: since testing is conducted at every stage, it may require additional resources, time, and QA engineers.
● Limited stakeholder involvement: due to the sequential and linear nature of the V-model, there may be a lack of input and feedback from stakeholders. This could result in the end product not meeting their needs unless everything is clearly defined in advance.

 5. Rapid Application Development

The Rapid Application Development (RAD) model focuses on creating prototypes quickly and efficiently. Its design makes it highly adaptive and flexible. This lets developers make changes to the project during any stage, adapting to all challenges.


The RAD methodology has four phases:

Requirements planning: identifying the requirements and project scope.
User design: creating the UI and prototypes.
Construction: the actual development process.
Cutover: application deployment.
With the right skills and expertise, the Rapid Application Development model can help you get high-quality software faster than with any other approach.



● Faster development: the RAD model focuses on creating working prototypes and testing them immediately.
● Increased collaboration: there is a large accent on collaboration and communication between developers and clients to provide better results.
● Flexibility: changes can be made immediately during any development stage.


● High cost: you need highly skilled developers and frequent testing, resulting in increased development costs.
● Complexity: this model is more difficult to understand than others because it uses multiple prototypes and requires constant testing.
● Requires active involvement: the client must be actively involved throughout the development process, which may be challenging if the client is not available or responsive.

CHAPTER #4 Common Challenges in the SDLC

There are many challenges that may be encountered during the software product development process. They may be generalized into three most frequent options: deadlines, lack of communication, and new requirements during the late development stages. Let’s check it out with more details.

1. Setting Timeframes
Although each project is usually planned in advance, the designated deadlines are often unrealistic. This leads to project delays, quality issues, and budget overruns. Project managers can mitigate the risks by considering all factors like tools, team size, expertise, dependencies, and others. Also, monitoring ongoing progress can help the team make adjustments to the milestones and ensure all deadlines are met.

2. Lack of Communication
Effective communication is often the key to successful software product development. It keeps all team members on the same page and ensures they work towards the same goals. Lack of communication may lead to significant misunderstandings, delays, and even the need to rebuild the project. This challenge is usually mitigated by using transparent communication channels, regular meetings, and progress reports.

3. Late Requests
Sometimes stakeholders request changes or additional features during the development process. This may disrupt the schedule and increase costs, as the software engineers get additional work. Project managers mitigate this issue by using change management practices. These include reviewing the request’s impact on the project, its feasibility, and approval from all stakeholders.

CHAPTER #5 How to Approach Software Product Development?

Hire an in-house team
Working with an in-house team provides you with dedicated software developers who only focus on your company’s projects. Team members can easily collaborate with other departments within the organization, ensuring that the development process is aligned with the company’s goal. Also, such teams usually work full-time, bringing you faster development at a larger cost.

Outsource software development
Outsource development usually provides you with lower costs and a broader talent pool. You will be able to easily find all the required expertise at an adequate cost. However, outsourcing usually presupposes remote work and the team might be working on other projects simultaneously. This depends on your contract.

CHAPTER #6 Where Should You Offshore Product Development?

Hiring an offshore software product development team requires you to consider multiple factors like locations, time zones, and costs. We made a list of the three leading countries for outsourcing that have the best skills and costs for startups and businesses.


As the world’s top technology country, Ukraine is consistently ranked 11th in the HackerRank developer skills report. Its IT sector demonstrated a 10% growth in its IT sector in 2022, showing that Ukrainian software engineers are dedicated to their projects regardless of any challenges.

You can contact developers from Ukraine to bring any idea to life. From MVP development to project expansion, these experts can do it all.


Poland is ranked third as the best country for investment in 2020. The country’s IT market revenue is projected to reach $7,12 billion by the end of 2023. Polish developers are known for their high level of education, technical proficiency, and communication skills.


As one of Europe’s leading technology destinations with over 1 million employees in the IT industry, Germany is another popular option for offshore development. It is ranked 8th in the Global Innovation Index, making it an attractive place to hire expert engineers for startups.

Summary Team Up with Experts From Ukraine

SapientPro is your reliable software product development company. Our large team of industry professionals will help you build scalable, efficient, and good-looking applications that keep your customers engaged. We work with both small and large-scale projects.


Your success is our goal. That’s why our team will guide you through the process, applying the industry’s best practices and avoiding potential pitfalls. You’ll get the most effective solutions that align with your business goals. See how our partners already benefited from collaborating with us.


There’s no time to lose. Let’s start working on your project today!

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The day has come. Your once successful and well-performing website wears off. And you know what? It is okay. It happens to the best of us. Even while you are reading this article, we are revising our website to improve your experience with it. So let us explain how the updating process works, and not just because we are a software development company but because we understand. Right now, our designer is creating a fresh way of delivering cases, and our backend developer is engaged in the improvement of the admin panel.


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Outdated CMS may be among the reasons why your business hit a plateau.Developing and launching a website is not where the work stops. Besides, you have to maintain it constantly and implement profound changes. As for the latter, sometimes you may need to do something more than a simple redesign, and that may be a switch from one CMS to another. If your e-commerce business is continuously evolving and growing, it brings along more work to do. New technologies are always here to make your life easier. When it comes to CMS, there is also a great variety of opportunities you can use. In this article, we will walk you through the reasons, things to consider, and steps of CMS replatforming.


Let us be clear, the absence of SEO may result in the absence of website visibility.What people usually do when they need to find some information? Of course, they google it. The same goes for online shopping. When someone wants to buy or just compare prices for a certain product, Internet users simply open their devices to find necessary items online. Although you can now hardly find a person, who doesn’t have a computer or a laptop, people still use mobile devices more often. Thus, 93% of all internet activity starts with a search query. This number is for you if you doubt the importance of search engine optimization (SEO) for your website.


Bear in mind, the whole purpose of dynamic pricing isn’t all about making sales.Price is among the key priorities when the consumers make their final decision whether to buy a product or not. Too expensive or too cheap offers can easily avert the buyers from your store. What if other stores have smaller prices? Or similar products of cheaper brands attract visitors more? The solution for not losing the client base is keeping track and controlling the costs on your website with the help of dynamic price strategies.


The rise of sales, increased traffic and positive reviews are just a couple of benefits you may get from a website redesign.If you want your e-commerce business to grow and develop (we believe you do), you need to keep track of events in the online retail industry and, of course, implement on-time updates. Sometimes, small changes are not enough, then significant renovations should take place. Those may include changing the offers you provide and product lines, updating the website and finally redesigning. The question of redesign should be taken up seriously, as the first impression is what most people rely on when it comes to the Internet and its tough competition. Be ready to invest enough effort and budget to the renovation that will increase your business’s value. To know how to determine your budget. It’s important to consider at first the features, reasons, and type of changes, necessary for your website in the process of redesign.


Adding an online store to your website will cost you less than developing it from the ground up.Selling online is never a bad idea, especially nowadays, when people wish to buy everything they need right from their cozy homes.What if having a ready website a business owner decided to sell something? Good news! There is no need for you to start all over again. There is a solution – adding an online store to the existing website. The opportunities of eCommerce are growing as fast as the customers’ demands.


The e-commerce development company you choose will certainly affect the money you have to pay.The e-commerce website can definitely enhance the profit you receive from your business. But how much does e-commerce website cost? The figures you will hear in an answer to that question can vary a lot. Even after development, you will have to invest money into maintenance, improvement and adding brand-new features that are constantly appearing on the market. That’s in case you want your e-store to be attractive and profitable, of course. It’s even difficult to tell the average cost of how much should I charge for an e-commerce website. The numbers will vary due to different factors. In this article, we’re going to discuss them all in detail to help you grasp some idea about the money you need to pay for the e-store. First of all, you need to decide what you want your e-commerce to offer the customers. It may be anything from small business e-store up to a large website with a big amount of integrated (useful or just good-looking) features. It is also a good idea not to wait until everything becomes outdated. We strongly recommend to update all the features continuously and save money for more innovations.


To avoid the negative consequences, start with determining what you intend to achieve.The popularity of e-commerce is growing at a blistering pace. Many companies around the globe regard the internet as a powerhouse with high commercial capacity and opportunities to boost their business and attract more customers. Those companies are completely right – more and more people prefer clicking the mouse over walking for hours when they need to buy something. Online stores nowadays provide their customers with more possibilities for less effort. But how to make people buy on your website, not any other? The answer is in thorough planning and management of e-commerce.


We don’t say there isn’t enough knowledge, because our specialists are always broadening their abilities, delivering first-rate products and making the customers satisfied.Being a client of a Web Development company doesn’t mean you have to know all the ins and outs of the development process. However, what may be interesting for you is the stages and main characters of the project delivery. You cannot address front-end developer directly if you need to add a new payment method. Even this, as you may think, simple task involves a well-thought teamwork. So, here is a brief insight into the mechanism of SapientPro Clockwork.


If a customer wants to find a development company they can work comfortably with, the staff becomes a really important point to encounter for making a choice.Without any doubt, while visiting some websites, buying goods online or even using a digital map to reach your destination you don’t think of the fact that Ukrainian IT specialists might have taken part in the development of these apps. A great number of companies around the world choose to outsource web development to Ukraine and they do have strong reasons for that. So, let’s give a detailed look at the biggest of them:


As software development is a many-stage process, every its element contributes to what you have to pay for an application.Before starting something new, people usually ask: “How much will it cost me to do this?” If you expect to hear the exact sum once you come to the software development company, here is something you need to know. The factors to be considered for the cost estimation are numerous and most of them depend on how you want your website or app to look like.As software development is a many-stage process, every its element contributes to what you have to pay for an application. Let’s have a closer look at three most important factors that affect the client’s budget.

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