What exactly should I outsource?
There are three types of tasks you can delegate: things you are not competent in (e.g. social media marketing, content creation, software development), one-time chores (logo creation, video footing), work that can be automatized (customer support).
How do I know whom to outsource?
First, you need to perform cost and task calculations. Decide precisely what you are willing to delegate and how much money you are ready to give away. Then decide what professionals you need and their areas of expertise. Then check: does the salary meet the needs of the type of professional you’ve chosen? If not, either alter the expenditure or your requirements.
What services do eCommerce outsourcing providers give?
- Website creation (from A to Z);
- Website navigation – to make it easy to use for your customers;
- Website design – to entice and attract;
- Front-end maintenance;
- Back-end maintenance;
- Data security – for your users to be sure no personal info will be leaked;
- Server backing – for your customers to wait less when registering and adding items to the basket;
- Market surveys;
- Digital marketing;
- Website management.
From what country should I choose the e-commerce outsourcing company?
Western Europe is the most convenient when it comes to the timezone and language acquisition. However, prices for software developing services vary from 110 up to 300$ per hour. Eastern Europe is slightly further, and there might be issues with scheduling because of the time difference. People here mostly speak English if they work in IT. The prices vary from 20 to 30$ per hour. In Central Asia, the rates are lower than 25$.
Okay, I’ve found the outsourcing team. How do I manage it?
- Set conditions that will satisfy all parties. Outline the salary, working hours, requirements, and plans specifically. Include the information about your product backlog (what you want to achieve in the long run).
- Schedule calls. Choose the specific timing for your conversation and stick to it.
- Choose messenger/group chat software. Go for the one with the most convenient and with an optimal security system.
- Always give feedback. Both good and bad one – they show the team the right direction and motivation.
- Visit them sometimes (if possible). It is a pleasure when your client comes to check how the team is doing even if it happens once a year.
- Talk about the future, like financing prospects, and development plans after a project are complete
- Use Project Management Tools (Trello, Asana, Wrike)