How to design online shopping website?
People form first impressions after less than 1 second of using a website. “Enter — see the 2000s-styled-page, small fonts, and 15 uncombinable colors — leave the page — never come back”. Got any flashbacks? Second, they leave the page when it takes too much time to find something they need. It happens because of the cluttered interface, too much text, too many uncombined photos, and pop-up windows. The more attention breakers your eCommerce design has, the more time people will need to find something.
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Product pages to turn your visitors into the regular clients
Coming across the landing page, they test: “Do I need this product? Can I afford it? Is it going to solve my problem? Will the purchase satisfy me?”. As soon as they answer “Yes” to these questions, will they go to the home page - to see if their conclusions were right. The more “Yes’s” and “Wows” you get, the more lasting users’ trust becomes. Your product page will either ruin all the impressions or make them even stronger. So, product page design best practices: what are they?
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